bike on wall signifying a cycle

3 Misconceptions About the Donor Lifecycle

The concept of the donor lifecycle has been around for years. But the way many people view the lifecycle and integrate it into their fundraising and donor management leaves much to be desired.…


3 Ideas For Your Next Donor Expansion Campaign

Running an effective donor expansion campaign is tough work. As a nonprofit, you’re competing – either directly or indirectly – against a multitude of other organizations. Competing sounds harsh, but…


man drawing strategically on a whiteboard, with title text

3 Digital Advertising Strategies for Donor Acquisition

It’s a fact: every year, some donors stop giving. While it’s important to plan how to prevent attrition, strong strategies for donor acquisition also help to counteract this loss. Notice how…


Drawing a heart on a white piece of paper

How to Create Compelling Donation Receipts for Your Nonprofit

When it comes to connecting with your donors, donation receipts may just be your secret weapon. Think about it: for tax purposes, you need to send donors a receipt whenever they give. It's the one…


3 Ways to Improve Your Fundraising Program in 2018

Here we are, 2018 – hopefully ready to improve your fundraising program. While 2017 had its ups and downs, it’s now time to focus on the new year ahead. More specifically, focus on how you can make…


Welcome Series

The Best Way to Build Relationships with New Donors

You made it through #GivingTuesday! And after looking through your data, you see your new donor acquisition campaign that you spent hours on worked! You achieved your goal number of new donors. Now,…


5 Tips to Prepare For #GivingTuesday

#GivingTuesday has the ability to benefit any organization or community across the globe. But for that to happen, you need a strategy! Double the Donation cited advice from over 30 experts on how…


donor engagement rocket blasting through month clouds

4 Ways to Boost Year-End Donor Engagement

With about 2 months remaining in 2017, you might feel like there's no time left for online fundraising. Donor engagement may seem like a thing of the past and the year-end comes near. While a…


Emails form in this gif, showing 5 steps to creating a perfect donor appeal

5 Steps to Creating a Powerful Donor Email

The final piece in our Fundraisers Are Marketers, Too series brings you the power of email. If you haven’t been following along, the blogs earlier in this series explored topics like the donor…


using google to find nonprofit landing page

Why Landing Pages and Donation Pages Are Both Best

With online giving steadily increasing, it’s now more important than ever to get your online ducks in a row. That means websites, donate buttons, video stories, and yes – donation pages. Getting…